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Our Chief designer, Jakob Wagner, biggest source of inspiration for the silver Infinity is nature. He wanted to connect the Infinity with the evolution of nature, removing the complexities that modern civilisations have brought to Earth. In doing this, we have arrived at pure simplicity, leaving just the essentials, represented by the removal of the lugs, the date, and the fine detail of the hourly marks. While the deep curvature of the dial reminds us of infinite time and space, affirmed by the extended hourly marks that glide up to the edge of the dial.The straps, which connect directly into the watch are inter-changeable, allowing you to match the watch to any style, making it suitable for any occasion.
7.34mm / 8.92mm
32mm / 40mm
316L Stainless Steel
Silver / Rose Gold / Gold
16mm / 20mm
Up to 3 ATM (Rain resistant)
Respecting our community and the people around us is a core value that we Danes uphold with tenacity. We wanted to incorporate these values into the brand as best we could, which led us to create our Giving Back Program.
For each watch sold we empower our customers to give back to one of three causes. The unique serial number provided on the back of each watch allows us to track the impact that your donation has made.
Our Chief Designer, Jakob Wagner, has had a rather notable career collaborating with brands such as Bang & Olufsen, Alessi, Cappellini, and Moroso, to name only a few. He also has a fixed collection at MoMa in New York City. His products are being sold globally every minute of every day. These achievements speak for themselves, making him a household name within the international design community. There was no better man for the job to design our range of minimalist Scandinavian watches.
Jakob has the ability to bridge the gap between great aesthetics and functional products that each and every person can incorporate into their lives. An art that many designers struggle with, separating the good from the great.
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