Jakob Wagner

Our Chief Designer, Jakob Wagner, has had a rather notable career collaborating with brands such as Bang & Olufsen, Alessi, Cappellini, and Moroso, to name only a few. He also has a fixed collection at MoMa in New York City. His products are being sold globally every minute of every day. These achievements speak for themselves, making him a household name within the international design community. There was no better man for the job to design our range of minimalist Scandinavian watches.

Jakob has the ability to bridge the gap between great aesthetics and functional products that each and every person can incorporate into their lives. An art that many designers struggle with, separating the good from the great.

On top of everything, it is Jakob’s attention to detail that we love. As he says: “When a design is completely right, when it reflects the most simple expression of an idea: the point where nothing can be added nor removed – that’s the point when a design achieve its integrity. When this happens, a special bond is created between the human and the object, which makes us happier for every time we interact with it.” 

This was the central idea behind the creation of our range of designer watches.